30-09-2008
Setting up a new corporate fitness centre
Personal Touch Fitness were approached in February 2008 regarding space utilisation at the client's UK headquarter. The project involved agreeing the concept, design, build, install, launch and successful operation and management.
The client had recognised the importance of employee health and well being by offering services such as Yoga, Pilates and Massages on a regular basis. Personal Touch Fitness have complimented these through a leading edge Fitness Centre offering a range of classes.
Concept and Planning
The initial meetings were held with the experienced Facilities team. We discussed options for service and facility options, employee impact and benefits and likely budget requirements.
Continual client business transformation had emphasised the importance of valuing employees as economic conditions threatened to worsen. With a blank canvas, Personal Touch Fitness embraced the opportunity to assist the development of the company's identity within the building. An employee working group was formed to give Personal Touch Fitness the inside track on employee beliefs, values and perceptions. Questions were asked about the culture, potential user profile as well as key aspirations.
These fed into the design process to give a vibrant, engaging yet cost effective Fitness Centre to integrate within the surroundings.
Partnership and Flexibility
Review meetings and revisions enabled the client to determine the best location and approach for the facility. Once approved, the pressure of strict internal deadlines required the project to get from design to reality within 6 weeks. Launch date was September 5th 2008.
Personal Touch Fitness were integral to the project build. From design, infrastructure, finishes and through to equipment supply - Personal Touch Fitness delivery was within time and budget.
Today
The Fitness Centre, operated and managed by Personal Touch Fitness, has achieved almost 70% membership. The employees are enthusiastic and proactive about improving their health and well being. In fact, they wouldn't be without it.
Personal Touch Fitness provides the tools to enable them to look forward to working out. These tools in turn help the management team improve absence rates, morale, weight management, stress levels and many other issues facing a fast moving company.
A Fit Club campaign resulted in all participants reducing weight over a 6 week period achieved through weekly goal setting, advice and support information. The winning team averaged a reduction of more than half a stone each. A perfect base for getting fitter and healthier in 2009.
